CHALLENGE

What are the trends in female entrepreneurship and how does this connect with the stakeholder engagement strategy?

 

Financial Institution

SOLUTION

Through this project, the institution was able to understand gaps in the supply of financial services to female entrepreneurs and define its own operating strategy.

 

TRANSFORMATION

We built a trend map on the subject and identified the most relevant cases to the business strategy.

 

“They shone a light on market failures, opportunities in public policy, relevant social movements and how these all connect. It brought a lot of clarity to what our role can be.“

—  Head of Sustainability